If you ask Rystrom why he started and continues to run US-Recruiters.com, he would tell you in one word, PASSION! He will also tell you that since the industry was so very good to him, he feels compelled to give something back to the industry. Rystrom is quick to point out that the intent of USRC is not for financial gain but to promote and advance the standards of professionalism within the recruitment industry. Rystrom has two principles that he beliefs in and follows. First he believes that basically there are two types of people in this world, givers and takers,and Bob's goal has always been to be a giver. Bob also believes in simplicity and thus he believes life would be a lot simpler if we all believed in and followed one simple rule, i.e. "do unto to others as you want others to do onto you!'

Rystrom, being very appreciative for the opportunities the industry presented him, strifes to give something back to the industry each and every day. His thoughts and ideas have been featured in such publications as The Fordyce Newsletter (TFL), the Twin Cities Today, the Minneapolis Star Tribune, The St. Paul Pioneer Press, The City Register, and the MAPS Newsletter. From 1992 until 2000, Rystrom served on the Board of Directors or on the Advisory Board of MAPS.*